Coconut Milk Serum | Nourishing + Brightening Skin Serum

When do I apply serum in my routine — before or after moisturizer?

Serum goes before moisturizer. After cleansing and toning, press a few drops of Coconut Milk Serum into damp skin, wait about a minute for it to absorb, then follow with moisturizer to lock in hydration. At night, apply Night Treatment as the final step to seal in your entire routine.

What skin concerns does this serum target?

Coconut Milk Serum is a nourishing, brightening serum that hydrates, evens skin tone, and adds a natural glow. Night Treatment focuses on overnight repair and deep hydration, targeting dullness, dryness, and the signs of daily stress. Together they work as a full day/night hydration and radiance duo.

Can I use this serum in the morning, at night, or both?

Coconut Milk Serum is safe and effective for both morning and night. Night Treatment is specifically designed for overnight repair and works best applied before bed. Some prefer to alternate serums by time of day (Coconut Milk in the AM, Night Treatment in the PM), and both can be layered together for extra hydration.

Is it safe to layer with retinol, vitamin C, or acids?

Coconut Milk Serum layers beautifully with vitamin C in the morning (both boost brightness) and can be worn under acids or retinol at night — its hydrating base helps buffer any potential irritation. If you're using multiple actives, apply the thinnest texture first and layer up. Always finish morning routines with SPF.

How long until I see results?

Hydration and glow are noticeable immediately after application. Brightening and tone-evening results build over four to six weeks of consistent use, twice daily. Deeper skin barrier repair from Night Treatment develops with continued nightly use — patience and consistency are what compound in skincare.

Is Bodyography cruelty-free and vegan?

Yes — Bodyography is 100% cruelty-free and has been for over 27 years. The majority of our products are also vegan; a few contain beeswax or other animal-derived ingredients (all cruelty-free). Check individual product pages for confirmed vegan status. Cruelty-free is a non-negotiable across the brand. Certified by PETA and LEAPING BUNNY.

Where is Bodyography made, and are ingredients ethically sourced?

Bodyography is a family-owned professional cosmetics brand, headquartered in California and manufactured primarily in the United States, along with partners in S. Korea, France, Spain, Taiwan, China and Italy. We source ingredients responsibly and formulate to our own clean-beauty standards rather than to a universal checklist. What we include is just as intentional as what we leave out.

What's Bodyography's return policy on opened makeup?

We offer returns on unused products within 30 days of purchase. Because of hygiene standards, we generally cannot accept returns on opened cosmetics unless the product is defective. If your product arrived damaged or you have a formulation concern, please reach out to our customer service team — we take every message seriously and want to make it right.

How can I get a free professional shade match?

We offer free shade matching for foundation, concealer, tinted moisturizer, and more. Email us with a clear, natural-light photo of your face and neck (no makeup, no filter), and one of our team members — many of whom are working makeup artists — will match you personally. It's one of the most-used services we offer.